Advanced · 30-60 minutes
Brand Deals Outreach for Creators
Land your first sponsorship through cold outreach with media kits and AI-personalized pitches.
10k+ sub creatorsNiche authority channelsNewsletter creators
Workflow steps
- 1Build a media kitDesign a 4-6 page PDF with channel stats, audience demos, and past results.Always include a pricing menu; brands hate quoting you.
- 2Build a target listList 50 brands whose customers overlap with your audience.Tier 1 (small SaaS) is far easier to land than tier 5 (Nike).
- 3Find decision makersUse Apollo or LinkedIn to find the marketing or partnerships lead at each brand.Skip generic info@ inboxes; they never reply.
- 4Write a personalized pitchUse AI to draft a 5 sentence pitch personalized to each brand and product.Lead with a specific observation about their product, not your stats.
- 5Send and trackSend pitches via Mailmodo or Reply.io with reply tracking enabled.Aim for 10 sends per day, not 100; reply rate beats volume.
- 6Follow up twiceSend two follow-ups, 4 and 10 days after the initial pitch.60% of replies come on the follow-up, not the first email.
- 7Close with a clear scopeOn reply, send a one-page proposal with deliverables, price, and timeline.Vague proposals kill deals at the finish line.
Publish-ready checklist
- Media kit polished
- Target list of 50 brands
- Decision makers identified
- Personalized pitch template ready
- Reply tracking enabled
- Two follow-up sequences set
- Pricing menu published
Suggested output
Commit to a single format and publish 3 clips before iterating.
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