Intermediate · 60-90 minutes
Ecommerce Product Video Ads
Build conversion-focused product ads with clear hooks, proof, and CTA pacing for DTC campaigns.
DTC brandsPaid social teamsShopify owners
Workflow steps
- 1Identify the core pain point and product promise.
- 2Script 2-3 hook variants and a 20-30 second flow.
- 3Show the product in action with close-up shots.
- 4Add captions, price, and social proof overlays.
- 5Export variants and test in ads manager.
Publish-ready checklist
- Product shown in first 3 seconds
- CTA appears before final 5 seconds
- Two hook variants ready
Suggested output
Commit to a single format and publish 3 clips before iterating.
Recommended tools