Intermediate · 45-60 minutes
LinkedIn Video Strategy
A focused playbook for LinkedIn videos that build authority, drive engagement, and generate leads.
FoundersConsultantsB2B marketers
Workflow steps
- 1Select 3 authority topics tied to your offer.
- 2Write 60-90 second scripts with a single takeaway.
- 3Record with a clean setup and add captions.
- 4Post natively and comment within the first hour.
- 5Repurpose winners into carousels and shorts.
Publish-ready checklist
- Video under 2 minutes
- Native upload completed
- First comment prepared
Suggested output
Commit to a single format and publish 3 clips before iterating.
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