Video marketing · Pricing 2026
Willo Pricing
How much does Willo cost? Willo is priced at Free (3 jobs); Grow from $99/mo. You can start free (Free plan with 3 active jobs) before upgrading. Below is the full plan breakdown, what each tier is best for, and how it compares on value.
Willoplans & pricing
Pricing and plan names change often — always confirm the latest figures on the Willo site before purchasing.
Start Willo free
Get Willo Free →Affiliate link — we may earn a commission at no extra cost to you.
Is Willo worth the price?
If you're screening 20+ candidates per role, Willo pays for itself in the first week.
What you get
- • Structured question sets
- • Candidate video library
- • Team collaboration on reviews
Before you pay
Keep these limitations in mind when weighing the plans:
- • Not for general video use — hiring-specific
- • Free tier limited to 3 jobs
- • Pricing jumps for scale
On a budget?
Cheaper Willo alternatives
Mux
Usage-based; ~$0.015 per minute stored + delivery feesDeveloper-first video infrastructure API for hosting, streaming, and analytics.
See Mux pricing →Edpuzzle
Free; Pro from $9.50/moInteractive video platform for educators to embed quizzes and track engagement.
See Edpuzzle pricing →VideoAsk
Free plan (30 min/mo video); Grow from $30/moInteractive video form builder by Typeform — collect leads, answers, and testimonials via video.
See VideoAsk pricing →Willo pricing FAQ
How much does Willo cost?
Willo pricing is Free (3 jobs); Grow from $99/mo. There is a free option (Free plan with 3 active jobs), so you can test it before paying.
Does Willo have a free trial or free plan?
Yes. Willo offers a free way to start: Free plan with 3 active jobs. Use it to test the workflow (Recruiters, HR teams) before committing to a paid plan.
Is Willo worth the price?
If you're screening 20+ candidates per role, Willo pays for itself in the first week. With a 4.2/5 rating, Willo is best for Recruiters and HR teams. Watch out for: Not for general video use — hiring-specific; Free tier limited to 3 jobs.
Are there cheaper Willo alternatives?
Yes. More budget-friendly options include Mux (Usage-based; ~$0.015 per minute stored + delivery fees), Edpuzzle (Free; Pro from $9.50/mo), VideoAsk (Free plan (30 min/mo video); Grow from $30/mo). Compare features before switching since the cheapest tool is not always the best fit.